Victory Conference

Orchestrated the creative vision for Victory Conference 2025, overseeing all aspects of branding, ideation, video production, social media, marketing, merchandise, and print materials. Led a multidisciplinary team to develop cohesive visuals and engaging content that resonated with a global audience. Directed the capture of the live event through photo and video, ensuring high-quality assets for post-event promotions. Developed and executed a strategic marketing campaign that expanded reach and engagement, resulting in an attendance of 165,907 both in-person and online.


Creative Director: Zak Bernadsky
Graphic Designers: Kyle Magnaye & Ashlie Camarena
Video Editors: Cody Applegate, Mitchell Applegate, & Josiah Hurst
Photography: Samantha Applegate
"New Thing" Cinematographer: Cody Applegate
"New Thing" Producer: Samantha Applegate